About Us

Leap is focused on serious quantitative and qualitative research. We have study design expertise, precise data collection proficiency and strategic analytical skills. And we’re also experienced marketers. This combination is invaluable to clients seeking to grow their business, develop new products and innovate their companies.

Elizabeth Kelly Richwine – General Manager

With more than 15 years of marketing experience, Elizabeth is responsible for the overall operation, planning and growth of Leap Research. Her strategic perspective connects business issues with research objectives and the methodologies that will yield the most value. She has particular expertise in the areas of product development and innovation. Prior to joining Leap, she served as president of Kelly Michener in Lancaster, PA, where she oversaw overall brand strategy and communications development and measurement. She graduated from Gettysburg College with a bachelor’s degree in psychology.